Zero sync lag
Both workflows read the same sheet fresh on every single message. There is no cache and no separate push-update step to forget.
Owner-only guard on the admin path
Anyone who isn't the configured owner messaging the update bot is silently ignored, never parsed, never actioned.
Fuzzy, forgiving product matching
Casual phrasing, different capitalization, and minor typos still resolve to the right catalog row, and genuinely new products get added cleanly rather than creating near-duplicate rows.
The AI never invents a price
The customer agent is scoped to answer strictly from the current catalog contents, not from general knowledge or prior conversation assumptions.